What is an online reputation management strategy? An online reputation strategy is a plan to protect or improve the image of a company in the digital age. It involves tracking and monitoring mentions of a brand, responding to customer reviews and feedback, setting attainable goals and metrics, and utilizing influence within a niche. Through research…
A Guide to personal online reputation management Your brand is what people say about you when you’re not in the room. What do people say about you when you’re not around? Do a quick Google search of your name, and see what comes up. Is it all positive? Or are there some negative articles or…
What is online reputation management? Online reputation management is the process of controlling and managing the perception of an individual or company on the internet. What does online reputation management involve? Online reputation management involves a combination of marketing, public relations, legal, and search engine optimization (SEO) strategies to promote, protect and defend the online…